Wong, Doody, Crandall, Wiener: a marketing ideas agency

Building Brands in Culture

About
Work
News
Contact

Facebook
Twitter
Vimeo
YouTube

Work

Clients

Filter By Industry

ACTIVATE Drinks

AdidasAdidas is known as “the mark of three stripes.” In this project for the footwear giant, it was a natural icon to leverage in point of sale and print.

Alaska AirlinesAlaska Airlines has a long history of great customer service and a unique empathy for the business traveler. Here are just a few samples of the work we've done that communicates the difference

CA Dept. of HealthWhether it was helping smokers quit, exposing the risks of secondhand smoke or battling big tobacco, we spent nine years trying to protect the lives of California residents.

Clif BarPowerBar was definitely the Goliath of the energy-bar world. So we put a Peanut Butter Crunch CLIF Bar in the sling and started swinging.

Compton High School

The CWFor the third season of Gossip Girl, The CW tasked us with keeping their scandalous storylines top of mind.

Epson

ESPNWe’ve worked with ESPN for sixteen years, marketing everything from college football, pro bowling and figure skating to the X Games, ESPN.com and the ESPYs. Since you probably don’t have 47 hours to wade through all the work, here are a few highlights.

GameFlyDespite creating the online video game rental category, GameFly struggled with waning subscription numbers. Video game rentals were perceived as too expensive and too short-lived, causing gamers to purchase instead of rent. It was our challenge to change that perception and improve subscription numbers.

History

LA DodgersThe Dodgers were playing second fiddle to the championship-winning Los Angeles Lakers. To fill seats, we embraced a new and somewhat counterintuitive audience for pro sports: moms. The result? Sales of family ticket packages are up 618% over five years ago.

Luna BarThe campaign we developed for LUNA Bar resulted in a 60% sales increase, thanks in part to more than a few male LUNA Bar fans. Not that there’s anything wrong with that.

Microsoft

NBA

Oberto

Old SchoolAt WDCW, we don’t just write commercials, we also write movies. Court Crandall, Partner and Executive Creative Director wrote the hit film Old School in response to his own transition from knuckleheaded fraternity brother to reluctant adult. And yes, he fashioned Frank “The Tank” after himself.

SIFFHow do you grow the audience of the largest independent film festival in the country, year after year? Simple … kind of. Take off the berets and black turtlenecks and make the festival seem accessible to everyone.

T-MobileIn the competitive mobile service industry, T-Mobile works hard to establish a brand that embraces the daring, the cool, the unexpected. Since 2003, WONGDOODY has helped create and communicate this unique brand in thousands of retail stores and sales channels across the country.

ToyotaTo get young drivers behind the wheel of a Toyota, we created a twelve-city event called “Put It In Play” featuring games from our childhood but with an automotive bent, like Vehicular Dodgeball and Capture The Checkered Flag.

Tully's CoffeeTully’s Coffee was having trouble selling their new line of blended drinks. They came to WDCW to get the word out. And, boy, did we. This case study tells the story.

Virgin DigitalBy asking music fans to "Exercise Your Music Muscle," we differentiated Virgin Digital from the slew of technology-based online music services and developed an enormous grass-roots following.

WA Dept. of HealthIn 2006, we earned the privilege (and considerable challenge) of helping reduce smoking in Washington state. To do so, we`ve employed breakthrough strategic thinking, exhaustive research methods and an unlikable talking turkey.

Widmer Brothers BrewingBrothers Kurt and Rob Widmer run a brewery in Portland, Oregon, where they oversee the production of an award-winning beer. It begs the question: If two brothers can make beer this good, what if there was a third?

Yokohama

About
Work
News
Careers
Contact
Seattle 206-624-5325
Los Angeles 310-280-7800
United Future